Sunday, January 28, 2024

Sharing About Giving: Let Your Light Shine

“Hi! I need your help…”

A friend reached out to me last year asking me to take part in her client’s social media campaign to share acts of kindness of social media. An organization called Alight used the hashtag of #AlightChainReaction to inspire good works from individuals throughout the 2023 winter holiday season. Alight is a global humanitarian organization dedicated to providing support and resources for over 4 million people displaced by conflict, exclusion, and climate change.

Image: Cindy with a stuffed Pikachu pokemon
donated to Toys for Tots
What started out as a favor turned out to be a fascinating social experiment for me. As an author and speaker with a brand about advocacy and helping others, it’s common for me to post about acts of advocacy actions. Yet I rarely post about local, personal volunteering. Maybe part of me feels like it’s bragging to say “look what a good person I am” when I know I’m full of little foibles and bigger flaws. Reactions to my posts on #AlightChainReaction turned made me rethink that attitude. I quickly lost those awkward feelings when I my friends started asking where they could join in or reporting that they, too, took the same action because of my post.

Image: Cindy in front of a Red Cross van
A great example was my post about giving blood. Donating blood to the Red Cross is just something my mom (a nurse) taught me to do when I became an adult. But there’s a physical limit to the amount of blood one person can give! Once I give my pint, that’s all I can do for the next 8 weeks. So, when I saw a couple of friends jump into the comment section of the post right away, saying they made appointments, I thought, “Wow! That’s 3X what I could do alone!”


Image: Cindy's hand with wrapped gifts
Another fun action was gift wrapping presents for kids experiencing homelessness at a pop up wrapping station in a mall. I stopped by and gave an hour of my time doing that fun task, but my schedule didn’t allow me to sign up for another shift. I was thrilled when I got a text of a family member who loves wrapping gifts and had the spare time!

Image: A box of snacks with a note saying,
"THANK YOU for delivering our packages!
Please help yourself to a snack"
The last one I’ll mention is the snack box for delivery people. I got the idea off of social media during COVID-19 isolation in 2020 to make a box of snacks and water for folks delivering packages to my door. They work very hard during the holidays to make sure gifts get delivered on time. It brings a smile to my face to see USPS and UPS drivers walking away from my door with water, granola, or chips. I liked the enthusiastic responses I received when I posted about it, but I am genuinely touched when I visit my friends that commented and see that they’ve made their own similar boxes!

This is proof enough to me a chain reaction of kindness is possible. I’m grateful to Alight for teaching me that sharing about caring can spread kind actions throughout our community.

How appropriate that after the campaign ended, the scripture assigned to me to read at church was from the book of Mark when Jesus said to them, “Is a lamp brought in to be put under the bushel basket, or under the bed, and not on the lampstand? For there is nothing hidden, except to be disclosed; nor is anything secret, except to come to light.” If no one can see your light, it can’t spread around and inspire others to have their own experiences like it. Which is to say - as the children’s song puts it best- “Let your little light shine!”

Image: Book cover

Buy an autographed copy of "From Changing Diapers to Changing the World: Why Moms Make Great Advocates and How to Get Started" at my website www.changyit.com or order it from Amazon, Barnes and Noble, or any independent bookstore!